In the latest episode of the On Brand Podcast, I dove deep into one of my favorite topics: full-funnel marketing and why taking a holistic approach to marketing is crucial for long-term success. As a full-funnel holistic strategist, I’ve worked in almost every area of marketing – from web design and development to managing multimillion-dollar…

Last week, we dove into the foundational steps of preparing your marketing strategy for 2025, focusing on evaluating your current efforts, understanding your business goals, and analyzing your market landscape. If you haven’t done that yet, pause here and head over to the blog post or listen to the podcast episode for part one. It’s…

As we kick off January, it’s the perfect time to plan your marketing strategy for the year ahead. Ideally, this planning would’ve been done last August or September, but if you haven’t tackled it yet, don’t worry, now is the next best time to dive in. With the holidays behind us, we can focus on…